Mistake #3: Inability to Transform Organizational Culture – A Core Obstacle in Agile Transformations

Written by Jörgen Karlsson, Sep 25, 2024

In a mid-sized tech company, the CEO enthusiastically declared, “We’re going Agile!” Teams swiftly adopted new tools, rituals, and frameworks, and the board was pleased with the quick wins. But beneath the surface, things weren’t as smooth as they seemed. Leaders continued making top-down decisions, departments operated in silos, and productivity dropped—despite the shiny new Agile façade. Frustrated, the leadership began to question the value of Agile methodologies and searched for ways to "interface" Agile with their existing business processes.

Failure to transform culture. Mistake #3 in a 12-part series on agile transformation failures.

This story is far from unique. Many organizations embark on Agile transformations without realizing that true success hinges on a deep cultural shift. Agile is not just a set of frameworks—it requires a fundamental change in how people think, act, and work together. This shift is what we often refer to as organizational culture.

In this article, I’ll explore the critical role culture plays in Agile success, how the failure to transform culture derails Agile efforts, and practical steps for ensuring cultural alignment with Agile principles. So, let’s do it!

Forgetting the Culture

When organizations begin an Agile transformation, they often prioritize processes, tools, and frameworks without addressing the critical underlying component—culture. Coaches are brought in, and teams adopt Scrum, Kanban, or even the full SAFe framework, yet something still feels off. The transformation appears promising at first, but soon, cracks begin to show.

Leadership continues to operate hierarchically, making decisions over the heads of teams, particularly when the stakes are high. Silos remain intact, and what emerges is Zombie Agile—a mechanical practice of Agile rituals layered on top of the old, deeply ingrained ways of working. Agile becomes just another process, rather than the transformative force it was meant to be.

Signs and Symptoms

The following symptoms might appear in an organization that have not transformed the organizational culture:

  • Superficial Agile Adoption: Teams go through the motions of daily standups, sprint planning, retrospectives, and other Agile ceremonies, but these meetings lack real engagement or value. Rituals are performed because they're required, not because they enhance collaboration or workflow. Decision-making remains centralized, undermining true agility.

  • Resistance from Leadership and Middle Management: Agile's push for distributed decision-making often threatens traditional hierarchies. Leaders and middle management, accustomed to holding authority, may resist the shift and continue exerting control over teams.

  • Siloed Departments: Despite the intention of cross-functional collaboration, departments continue operating in silos, focusing more on individual departmental goals than on collective, value-driven outcomes. Teams remain isolated, failing to share knowledge and work toward common objectives.

  • Lip Service to Agile Values: The organization may frequently discuss Agile values like trust, transparency, adaptability, and collaboration, but these values remain largely theoretical. In practice, the organization falls back on old habits, prioritizing processes and authority over empowerment and flexibility.

  • Focus on Processes Over People: Instead of following Agile’s mantra of "individuals and interactions over processes and tools," the organization becomes rigid and process-driven. Little effort is made to foster a culture of trust, autonomy, or collaboration. Authority is emphasized, with rigid adherence to roles, rather than empowering teams to take ownership of their work.

  • Lack of Adaptation: Teams continue to follow the same process sprint after sprint, even when it’s clear something isn’t working. They feel they have no authority to change their ways of working, so they simply go through the motions without adapting to feedback or improving.

  • Metrics Over Outcomes: Teams become fixated on metrics like velocity or sprint deadlines, often losing sight of their ultimate goal—delivering value to customers. The focus shifts from meaningful outcomes to simply completing tasks, tracking progress for the sake of reporting rather than producing high-quality, valuable products.

  • Command-and-Control Mindset: Despite the shift to Agile, management continues to operate in a command-and-control style. Managers dictate how work should be done, stifling creativity and initiative within teams. Process owners enforce rigid adherence to processes, preventing teams from adapting their approach.

  • Superficial Ownership: Team members treat tasks and the "definition of done" as mere checklist items. There is little real ownership or accountability, and instead of working toward collective outcomes, individuals focus on completing their own tasks without concern for team success or improvement.

  • Moving People to the Work: The Agile concept of placing everything in backlogs–moving work to the people–becomes flawed when people are constantly reassigned. Individuals may be working across multiple teams or projects, leaving little room for cohesion or team synergy.

  • Teams in Name Only: Teams often don’t function as cohesive units. Instead, individuals continue to work on their own specialized tasks, only integrating their work toward the end of the sprint. In some cases, team members may not even be working on the same goals. The result is fragmented efforts, with little collaboration or shared responsibility.

Consequences of Not Transforming the Organization's Culture

Short-Term Consequences

In the early stages of an Agile transformation, things might seem promising despite missing out on the cultural transformation. Teams may deliver on short-term goals, adopting Agile ceremonies like sprint planning, standups, and retrospectives. Leaders may feel reassured by these quick wins, believing that progress is being made. But beneath the surface, cracks begin to appear. Agile practices become mechanical—teams go through the motions of ceremonies without fully embracing the values that should guide them.

This superficial adoption creates an illusion of success, but without the deep cultural transformation, the organization is merely doing Agile, not being Agile. As the weeks and months progress, these surface-level changes fail to create lasting improvements.

Long-Term Consequences

As time goes on, the failure to transform the underlying culture leads to far-reaching negative impacts. Teams and team members become disengaged and disillusioned, realizing that the promised autonomy, collaboration, and flexibility were never fully realized. Burnout becomes common as teams feel trapped in a system that demands Agile rituals but offers none of the empowerment or adaptability that should come with it.

Leaders, seeing that Agile isn’t delivering the expected results, begin to question its value. Without cultural change to support Agile practices, leaders may conclude that Agile itself is flawed, and decisions to abandon or drastically scale back the transformation become likely. The entire transformation stalls, leaving the organization stuck between two worlds—no longer fully committed to its old ways, but equally unable to move forward with Agile.

Broader Implications

Culturally, the organization remains entrenched in old paradigms—hierarchical, siloed, and resistant to change. This inertia prevents the organization from achieving true business agility, where teams can respond quickly to change and continuously deliver value. Instead, decision-making remains slow and centralized, stifling innovation and limiting the organization’s ability to compete in fast-moving markets.

Without addressing cultural transformation, the organization not only fails in its Agile journey but also risks falling behind competitors who have embraced a more adaptive, innovative mindset.

Case Studies

These case studies are based on real companies, but their names have been withheld to protect anonymity.

The Packaging Solutions Company

A packaging solutions company adopted Agile to accelerate project delivery and improve efficiency. They implemented the SAFe framework, hired Agile coaches, and set up Scrum teams and Agile Release Trains. However, leadership continued to manage in the same traditional, top-down, risk-averse style. Teams were given little room to make their own decisions, and communication silos persisted between business and IT, as well as within IT departments. To make matters worse, the company retained overarching waterfall processes, making it nearly impossible for teams to achieve true agility. As a result, teams became disengaged, deadlines were missed, product quality declined, and the transformation never gained momentum. Eventually, the company abandoned the Agile transformation altogether.

The Software Company

A software company in the entertainment industry understood from the start that cultural change was essential for a successful Agile transformation. Instead of jumping straight into a predefined framework, they first engaged leadership at all levels in cultural workshops focused on key Agile values: transparency, collaboration, and trust. They nurtured a learning culture, where mistakes were treated as opportunities for growth rather than failures. Rather than adopting a one-size-fits-all framework, they crafted their own, inspired by existing Agile practices but tailored to their specific needs. Over time, this cultural transformation allowed Agile practices to truly take root and thrive, leading to faster innovation, shorter time to market, improved product quality, more engaged teams, and sustained business growth.

Analysis

The packaging solutions company failed because they viewed Agile as a framework that could be applied without addressing their organizational culture. Leadership maintained their old habits, which undermined the autonomy and flexibility that Agile requires. In contrast, the software company succeeded by placing cultural transformation at the heart of their Agile adoption. By fostering leadership involvement, building trust, and creating a culture of continuous learning, they allowed Agile principles to drive real, lasting change.

Why We Need to Embrace the Cultural Transformation

Cultural transformation isn’t just a component of becoming Agile—it is the transformation. That’s why it’s called a "transformation," not merely a change. Agile isn't about tweaking processes or adopting new tools; it's about reshaping the entire organization to embody Agile values from the ground up.

When the culture aligns with Agile principles, teams and individuals feel empowered, motivated, and engaged. They take ownership of their work, striving to innovate and produce real value that solves customer problems. Collaboration flows naturally, sparking creativity and driving continuous improvement. As a result, time to market decreases, and quality improves—because true agility requires high-quality work to respond quickly and effectively to change.

A culturally Agile organization becomes a place where people want to work. It fosters an environment of trust, autonomy, and purpose, leading to happier, more productive teams. And as a side effect, both productivity and profitability typically increase.

Reflective Questions

Based on this article, consider the following questions within your own environment and answer them thoughtfully for yourself:

  • Are your Agile practices deeply embedded in your culture, or are they merely rituals?
  • How does your current culture and processes support or hinder Agile values like collaboration and transparency?
  • What steps can leadership take to actively drive cultural transformation in your organization?

Application to Practice

Start by assessing where you currently stand. Conduct a cultural audit to evaluate how well your organizational values align with Agile values and principles. If necessary, engage leadership in cultural transformation workshops to build awareness, foster commitment, and lay the groundwork for meaningful and deliberate transformation.

Conclusion

Cultural transformation is the foundation of any successful Agile initiative. Without it, the transformation simply won’t happen. Agile practices will either fail outright or achieve only superficial success. By recognizing the need for deep cultural change and actively embedding Agile values into the fabric of the organization, you unlock the true potential of Agile and pave the way for sustained business agility. True agility or Zombie Agile—which path will your organization take?

Additional Resources

  • Leading Change by John Kotter
  • Organizational Culture and Leadership by Edgar Schein

This article is the third in a series of articles about common mistakes in Agile transformations. Subscribe to my newsletter to stay updated and continue your journey toward Agile mastery!

Next article: Mistake #4: Adopting a Big Bang – Quick Fix Approach

Earlier articles in the series:


Last updated Dec 17, 2024